Setting: a crowded conference reception area.
Newbie-Blogger (NB): It’s amazing to finally meet you.
Super-Blogger (SB): Thanks.
NB: I mean, after you ignored my emails and my questions via tweets, I just figured you were too busy to reply to someone like me and I gave up.
SB: Did that happen? I didn’t get those. Do I even follow you?
NB: Yes. I thought you knew me. I mean, you retweet my retweets of your original tweets. I must be on your timeline somewhere.
SB (getting annoyed): Did you want something?
NB: Your success secret, I suppose, if you’re willing to divulge.
SB: I’ve written a series of 50 posts about this very subject. Surely you’ve seen them?
NB: Yes, I have –
SB: I’ve love a Stumble of those.
NB: I did!
SB: Cheers!
NB: — anyway, I don’t think that’s quite the whole story.
SB: What do you mean?
NB: Word around is all the power bloggers of our generation come from a marketing background. They’re no better writers, they’re just savvier.
SB: (cracks a sly smile, but says nothing)
NB: So you’ve no comment? Not a single piece of advice?
SB: (leans over, urges NB to lean in closer) Only if it stays between you and me.
NB: Sure!
SB: Okay the secret is – kisses.
NB: Kisses?
SB: Sign off your emails and tweets with ‘xxx’ and you’ll appear to others to be fun AND friendly but can ALSO be perceived as perceptive and ironic. It’s like a code.
NB: Are you serious?
SB: Completely.
NB: You’re not, are you?
SB: No.
NB: You’re a bastard.
SB: That’s the REAL secret.
Later: On Twitter
NB: I’d just like to thank @SB for meeting with me today. You are super friendly face to face xxxx
SB: @NB NOW you’re getting it xxx
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